about Us

Backed by years of experience, Elburg Botanic Media and Smit Etiketten are specialists in producing promotional packaging and labelling solutions for the horticulture industry. We believe that the presentation of your product begins with an idea, a plan. We give practical shape to that idea, find suitable images and select the right materials for the production phase. Everything under one roof!
From perennials, shrubs, seeds, flower bulbs, fruit trees to aquatic plants, we are experts in promoting everything that grows and blooms. We are green in heart and soul!
Through our quality management and quality assurance processes (ISO certification), we deliver products that demonstrably satisfy the customer's expectations. Our - international - specialisation in the horticultural sector enables us to put our expertise in folded cardboard printing, plastic printing and printing on demand solutions to excellent use. Our high-tech printing centre is not only fast, it is also environmentally friendly. As recognition for our use of environmentally-friendly materials, we have received certification from the Forest Stewardship Council (FSC).

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about the Market

Understandably, you would like to see your products sell well. In a market that is bursting at the seams, that is easier said than done. It calls for a carefully-considered, balanced approach that takes into account opportunities, threats and target audiences. Who is your target market? And which sales arguments, atmosphere and style should you convey to entice your audience? In short, how do you ensure that your product stands out from the crowd?
This is where the expertise of Elburg Botanic Media and Smit Etiketten is put to excellent use. Leave it to us to start planning your product presentation!

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about an Idea

about an Idea
The traditional botanical market is on the move. Trends and lifestyle are increasingly influencing the purchasing behaviour of your potential customers. To sell your products, you need a clear understanding of those trends – and good ideas.
Our clear-headed approach to marketing and understanding of the market helps us to help you flesh out your idea. We will think outside the box with you. We would be delighted to assist you in creating the best idea to launch your product onto the market. We are also able to create and rapidly develop ideas for special occasions such as Valentine's Day and Mother's Day.

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what we Do

News and Agenda

EBM & Smit Etiketten at IPM Essen

Last year, IPM Essen (Germany) attracted 60,000 visitors. The international trade fair for hortic...  Read more

Stand out of the crowd? Choose for our new & striking materials!

You probably know that we produce metal foil shining labels

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ISO certificate

For more than fifteen years Elburg Botanic Media has been

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Prize at Plantarium 2011

Elburg Botanic Media & Smit Etiketten win the Plantarium

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EBM sponsor ISU Congress

On May 31 this year, Jan-Marc Oosting, director of Elburg

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EGM participates in sustainability circle

Elburg Graphic Media (EGM) has

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our Corporate movie

Corporate video EBM and Smit etiketten
Would you like to get an idea of our company? With this concise video we give you a brief glimpse of our colorful world.

Watch the video